The Rise of the Social Enterprise
“The 2018 Deloitte Global Capital Trends report (the “Report”) showcases a profound shift facing business leaders worldwide: The rapid rise of what we call the social enterprise. This shift reflects the growing importance of social capital in shaping an organization’s purpose, guiding its relationships with stakeholders, and influencing its ultimate success or failure.”
The Report was based upon a global survey of more than 11,000 business, HR and executive leaders. There is a distinct difference in the traditional business enterprise and that of a social enterprise. These organizations are assessed on the following:
According to the Report, social capitalhas a growing importance and is closing the gap to the importance of “financial and physical capital.” Social capital is extremely important in the new reality that businesses need to focus on social capital to ensure sustainability:
- Reputation
- Attracting, retaining, and engaging a talented and productive workforce
- Customer loyalty
According to an April 4, 2018 Bersin Insights blog from Deloitte, the social enterprise is focused on the following priorities: